Deep

DESCRIPTION

Deep.BI collects all kinds of raw event data related to publishing, like reader’s behavior and content performance, and analyzes this data in real-time. By collecting raw data, publishers get unprecedented flexibility in building their own metrics, reports, and different strategies for different kinds of content. This also allows publishers to quickly test hypotheses on both live and historical data. At the same time Deep.BI provides know-how around what’s important, including what data publishers should collect, what metrics to track and where, and possible monetization strategies. Additionally, by using user data, Deep.BI publishers can segment readers by any combination of any metrics or attributes.